After numerous collaborations, from H&M to adidas, from Evian to Beats by Dre, Alexander Wang becomes the protagonist of a further launch in partnership with Pepsi. The American designer of Taiwanese origin has, in fact, collaborated with Pepsi Black for the creation of a limited edition can. The product is conveyed in a retro-style video that deals with dealing veiled with counterfeit culture and copyright infringement. From the logo to the font, the video and its eccentricity, they mock the counterfeit market in China. Here is the video:
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